Manchester City, the reigning Premier League champions, have announced an ambitious plan to expand into children’s television programming.
The club, in collaboration with Sony Pictures Television, is developing two fictional TV shows aimed at attracting new and younger audiences.
While details of the shows have not been disclosed, the prospect of seeing top stars like Erling Haaland featured in cartoon form has been raised.
According to Manchester City’s Chief Executive Ferran Soriano, the club has “a lot of ideas that we are developing” and is “working on shows for kids” that they are “excited about.”
This move comes as the club already produces in-house documentaries, including the recently released “Together” film.
Soriano emphasized that the club is confident in its “creativity” and “insights in football” to create compelling fictional stories that can compete with the likes of Netflix and Amazon.
He expressed hope that fans will see some of these new projects on their screens in the next few years.
This strategic venture into children’s television programming is part of Manchester City’s efforts to engage with younger fans and expand its reach beyond the traditional football audience.